Custom led displays are becoming more common, especially when you’re talking about digital marketing. More businesses are adopting this style of advertising, and there doesn’t seem to be an end in sight. Let’s look at what makes custom led displays so special.

What Is A Custom LED Display?

A custom LED display is a screen made of multiple smaller LED screens connected to function as one. By combining multiple LED screens, you can create any display size you wish, usually depending on the size of the target audience. As long as you have a large enough area, you can create a display screen.

Standard LED screens are small and can only provide a limited picture quality but are ideally suited for small spaces. Custom LED displays, on the other hand, feature several smaller screens acting as a small part of a larger screen. It also provides greater control over the picture quality, allowing it to generate high-quality images, regardless of the size.

As they create large-scale, high-quality images, custom LED displays are ideally suited for large-scale audiences. Companies and businesses can reach a larger customer base without having to do much more than they are used to.

Types of Custom LED Displays

There are numerous types of LED displays, and they are all ideal for specific scenarios. Choosing one will usually depend on what you are trying to achieve. Here are some of the most popular LED displays available:

Curved LED screens 

Curved LED screens often come in handy when your audience is arranged in a specific way. The screen is curved to avoid light reflection and glare, allowing viewers to get the best possible picture quality. You can use this type of custom shape LED screen for display outdoors, where light reflection could be an issue. 

Transparent LED displays

Transparent LED displays have a more stylish appearance, looking class-like when not in use.  Despite its fragile appearance, this type of custom LED screen is just as strong as the others. It is often used for its aesthetics, making it ideal for corporate environments. This type of LED display is usually best deployed indoors. 

Flexible LED panels

Flexible LED panels are another stylish option, especially when you’re looking to maximise the available space. These panels can be bent to fit awkward angles without damaging the circulatory. It provides a creative solution, especially when your customers aren’t in a straightforward arrangement.

Interactive LED walls

Interactive adverts are the latest trend in marketing, and that is exactly what interactive LED walls are made for. Some of these walls even utilise touchscreen technology, allowing customers to have a hands-on response to ads. This is another display that is best deployed indoors, in malls and other public areas. 

Key Features and Benefits of Custom LED Displays

Custom LED Displays are typically designed to provide specific advantages, but they still have a few in common. No matter the design, or manufacturer, there are a few common benefits that are associated with custom LED displays.

3.1 High brightness

When dealing with large-scale audiences, you’ll need a greater brightness than conventional screens can offer. Custom LED displays typically have higher brightness to accommodate larger audiences. They are also equipped with adjustable brightness settings to accommodate different lighting.

3.2 Energy efficiency 

You’d typically expect a larger screen to consume more energy, but the reverse is the case. LED screens utilise pixelation to minimise energy consumption. You can save up to 70% or more on power consumption from screens with LED technology. 

3.3 Modular design

Custom LED displays are made up of several smaller screens and can be separated independently. YOu can replace any faulty screens with ease or use them individually in smaller settings when needed.  

3.4 Scalability

Thanks to its modular design, you can build a display based on the size of your audience. For larger audiences, you can utilise more screens and reduce them for smaller audiences. Regardless of the size, you’d still get the correct image scale and ratio.

3.5 Real-time content control

You can control your adverts or information instantaneously even across multiple screens. With one upload, you can add new information and make any recent changes like prices and directions to your business.

How Custom LED Displays Are Designed And Manufactured

The design and manufacture of LED displays tend to follow a fixed process regardless of the manufacturer. Some custom LED screen manufacturers may deviate from conventional methods but usually do so to achieve specific results.

Conceptualization

Every creation starts in this phase, where the manufacturers envision the final product. The product is typically designed to meet a certain need, like improving picture and sound quality for large audiences. 

Prototyping

Once the concept is theoretically sound, the first model is built, the prototype. This is used to see the possible costs of creating multiple products and get a feel for the product. It is also designed to see if any bugs need to be addressed. 

Production

Once the product is ready for consumption, then production starts. The prototype will have already revealed the best materials and this phase mostly involves assembling multiple units. 

Quality Control

Before any products are sent out for consumption, they must all be tested according to industry standards. Custom LED displays include attaching each component to see if they work together. 

Applications of Custom LED Displays In Different Industries

Custom LED displays are so versatile that they can be applied in multiple industries. Here are some of the most common applications of custom LED displays across various industries: 

5.1 Retail Stores

Retail stores showcase products, advertise deals and promote other businesses on custom LED displays. They also provide some entertainment to customers while shopping. By displaying products in this way, customers can get a visual representation of what to expect from a product.  

5.2 Shopping malls

In shopping malls, custom LED displays are mostly used for advertising. Various stores in the mall can place advertisements for visitors and drum up new business in the process. It also helps keep customers occupied, especially in communal waiting areas. 

5.3 Corporate offices 

Corporate waiting rooms used to be boring, but not anymore, thanks to custom LED displays. Offices can now relay important information and provide some entertainment to clients while they wait. 

5.4 Stadiums

Stadiums need large screens, and thanks to custom LED displays, you can get as large as you want. More fans can see the game in high-definition even when they are far from the action. It also makes instant replays and announcements all the more interesting.

5.5 Concerts

No matter how close to the stage you are, the view is never quite good enough in a music concert. Thanks to LED displays, everyone can get a better view of their favourite artists and make concerts more memorable. 

5.6 Exhibitions

Exhibitions have implemented LED displays as opposed to showcasing products physically to great effect. Customers can get a feel for products without having to see them in person. Art galleries and other showrooms have already jumped on the bandwagon. 

5.7 Outdoor advertising

The era of billboards is over, and that of LED displays is here to stay. Thanks to its customizable features and a myriad of colours, you can pass any message in high definition at any time of the day. Customizable LED displays are a staple of outdoor advertising. 

Installation and Maintenance Guide For Custom LED Displays

Handling is one of the few things that can damage LED displays, which makes installation and maintenance amongst the most important steps. With the proper practices, you can ensure that your LED display lasts for a long time.  

Mounting options

There are different options when it comes to mounting an LED display. You can fasten it to wall brackets, suspend it between two poles, or hand it from a single pole in a flag-like manner. Whatever option you choose, the most important thing is to ensure it is properly fastened.

Connectivity

Each individual LED screen needs to be properly linked to others to ensure the ideal picture is formed. If there are cables involved, you need to ensure that they are well connected and safely out of sight, so they don’t affect picture quality.  

Routine Maintenance

Maintenance practices include monitoring all fastened brackets and cables. It also includes checking the effect of external factors like rainfall and snow where applicable. You can easily identify any potential problems and resolve them. 

Conclusion 

Custom LED displays haven’t been around for too long, but they have made an immediate impact. Most businesses are already employing them in advertising, staking a place in the digital world.  They are a must-have for every business.