| Display Technology |
Direct-view LED (self-emitting) |
LCD panel with backlight |
| Brightness |
800–5000+ nits, suitable for storefront and high ambient light environments |
300–700 nits standard indoor brightness, high-brightness models up to 2500 nits |
| Resolution |
Defined by pixel pitch (P1.5–P2.5), optimized for medium-to-long viewing distance |
Native 1080P / 4K resolution, ideal for close-range viewing |
| Seamless Expansion |
Supports cascading and seamless multi-screen video walls |
Physical bezels limit seamless expansion |
| Installation Flexibility |
Freestanding, wall-mounted, hanging, and cascading deployment |
Mainly wall-mounted or floor-standing |
| Maintenance |
Front-service modular magnetic maintenance with fast module replacement |
Rear maintenance or full-panel replacement |
| Lifespan |
Up to 100,000 hours with lower burn-in risk |
Typically 30,000–60,000 hours with possible image retention |
| Mobility |
Portable and easy to reposition |
Usually fixed after installation |
| Price Range |
Typically $1,500–$6,000+ depending on pixel pitch, brightness, and structure |
Typically $500–$2,500 depending on size and brightness |
| Best Use Cases |
Storefront advertising, exhibitions, DOOH networks, pop-up retail, high-brightness commercial spaces |
Restaurant menu boards, indoor wayfinding, corporate reception areas, interactive kiosks |
